Marketing Logic Blog

Marketing Logic Blog2021-12-16T23:04:58-05:00

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5 Typical Website Obstacles: 2008 Version

From years of troubleshooting websites for companies, I have consistently run up against the same problems. The size of the company, or the website for that matter, has very little to do with these problems, [...]

When Bad Reviews go Good

I am a strong advocate for customer reviews on websites, Studies have shown that they are used by many consumers and have a direct impact on people making a decision, whether it is for a [...]

SiteLogic joins Market Motive

There are a some people that I highly respect in this industry, so when a few of them got together and started a company - it got my attention. When they said that they were [...]

SiteLogic Expanding Training Opportunities

SiteLogic expanding into more training opportunities: 2007 This has been an extremely busy summer, and there has been no lack of productivity. In fact, things have really been heating up in a number of areas. [...]

Airline Delays and Word of Mouth.

Anyone who has flown has probably experienced the unfortunate delays that are consistently plaguing the airline industry. As much as I travel, I expect it, however it has been rare. For some of my friends, [...]

Marketing without Metrics?

Mike Moran from IBM made a very insightful post a few weeks back. Unfortunately, I don’t think it received the attention that it should have. It really is the frustration of many consultants and marketers [...]

What’s the Customer’s ROI?

Many times businesses are so focused on their own sales and return, that they neglect the very people that provide those sales. I find this on many sites, where there is no information available to [...]

3 Principles of International Website SEO

I have always fielded questions concerning international strategies, primarily that of US-based companies branching into Spanish-language websites or content. However, the frequency of these questions have increased the past few years, along with the variety [...]

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Local SEO and Google My Business

Grow your local business with these free search engine resources! See how people find you and what they do!

Learn Digital Analytics

Do you find analytics to be overwhelming and confusing? Matt teaches you how to develop a measurement strategy and define the analytics you need to grow your business.

Turn Data Into Insights

Stop copying data tables and start gaining insights! You’ll learn 6 Data Analysis Skills that will transform the way you see, analyze, and report data.

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