Marketing Logic Blog

Marketing Logic Blog2021-12-16T23:04:58-05:00

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Google Buys YouTube – Needs ID to Write Check

Google buys YouTube, the popular video sharing site, for a paltry $1.65 billion. This surprised many industry watchers as Google has typically bought start-ups before they became popular. YouTube has far surpassed expectations of popularity, [...]

DMA SEO Certification

No major organization has offered SEO Certification to this point; however the DMA (Direct Marketing Association) has officially announced a SEO Certification Program that will be initially offered at DMA06 in San Francisco. The program [...]

Seperate Signal from the Noise

I’ve realized something about blogging. It takes work to keep updated and have a constant stream of original thoughts. I never want to parrot other people’s content, which is why I always want to comment [...]

Google and Intuit offer Combined Service

QuickBooks 2007 will incorporate four Google applications, AdWords, Maps, Google Base, and Google Desktop. The interface will allow QuickBooks users to interface to paid keyword campaigns and Google Maps business listings. The Google Base interface [...]

Google Music Trends

The Archives: Shuttered Google Services From 2006: A new service is available from Google Talk, and it blows my chances completing a Google-free week.  Well, technically, I still haven't done any Google searches though, so [...]

Google Free Week, Wednesday

So far, the Google-free week test has been going well. I made the commitment last week after a dinner with Ask.com at Search Engine Strategies. Some of us felt that we just had to “Give [...]

San Jose wrap-up

Search Engine Strategies San Jose was a great show this year, as exhibitors and attendees increased by 30% from last year. There was a lot of excitement and plenty of things going on. The evening [...]

When Entertainment is News

This is one of the prophetic visions of Neil Postman.  In his book, Entertaining Ourselves to Death, which I had to read in college, he provided a clear warning about the diminishing quality of broadcast [...]

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Digital Marketing OMCA Certification Course

Accelerate your career with the Online Marketing Associates Certification. OMCA certified marketers earn between 16%-26% more than their non-certified peers.

Local SEO and Google My Business

Grow your local business with these free search engine resources! See how people find you and what they do!

Learn Digital Analytics

Do you find analytics to be overwhelming and confusing? Matt teaches you how to develop a measurement strategy and define the analytics you need to grow your business.

Turn Data Into Insights

Stop copying data tables and start gaining insights! You’ll learn 6 Data Analysis Skills that will transform the way you see, analyze, and report data.

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