Caveman Analytics
Matt Bailey2021-12-17T18:59:35-05:00I couldn’t believe it when i saw it, but here it was. A national retailer sent me the analytics reports that their SEO company was giving them. In exchange for [...]
FaceBook Marketing for Businesses: Would your lawyer agree to this?
Matt Bailey2021-12-17T19:00:07-05:00Who owns your social media marketing content? I had a great question posed to me at a seminar a few weeks ago. The question concerned the ultimate ownership of content, [...]
Color, Contrast and Text Size
Matt Bailey2021-12-17T19:01:56-05:003 of the most important elements in designing the content of a webpage are color, contrast and font size. These three elements are amazingly useful when used properly, and mean [...]
Internet Marketing: An Hour a Day
Matt Bailey2024-03-19T17:05:57-04:00Internet Marketing: An Hour a Day This exciting project was the work of over 14 months of research and development for presenting a start-to-finish guide to internet marketing. The book [...]
Your Search Engine Rankings Reports are Wrong
Matt Bailey2024-03-19T17:21:36-04:00Search Engines do not like ranking report software. Period. In the past, some search engines allowed an API access key to be used for ranking report software, and it can [...]
Search Engines, for all of their innovation, fail innovators
Matt Bailey2021-12-17T19:59:27-05:00Re-designing or redeveloping a website has become a major issue for companies, as they seek to refine their online presence and invest in their websites. However, more than ever, the [...]
Analytics – Fun and Easy Part 3: Segmentation Finds Motivation
Matt Bailey2021-12-17T20:04:51-05:00Part 1: Analytics: Is it Fun or Easy? Part 2: Ambiguity is Opportunity Part 3: Segmentation Finds Motivation Why Segmentation? Segmentation is the principle that people come to the website [...]
Analytics: Is it Fun or Easy? Part 2- “Ambiguity is Opportunity”
Matt Bailey2020-01-09T19:51:52-05:00Part 1: Is Analytics Fun or Easy Part 2: Ambiguity is Opportunity Hamster-Wheel Analytics From Part 1, setting goals is the first and only place to start when developing an [...]
Website Analytics – is it Fun or Easy? Part 1
Matt Bailey2017-08-25T14:36:03-04:00Hearing the questions from so many that come to my seminars, one would think that analytics was difficult or hard to grasp. Seriously, it has caused great wonder as to [...]
The Myth of “Technically Accessible”
Matt Bailey2021-12-17T20:06:58-05:00This has been stewing for a while. Just brimming under the surface. An brewing anger towards companies that do not understand accessibility, nor the commitment that is required to be [...]